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Optimize Your Site for Mobile or the Puppy Gets It
Blue Corona's president, Ben Landers, is currently attending SES Chicago 2012. Today, between information sessions, he called the office to fill us in on all the search marketing and SEO skinny. After...
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Essential Advice for Contractor Websites
Home services company websites—whether it’s plumbing, HVAC, electrical, or remodeling, general contracting—aren’t typically known for their elegant designs and friendly user experience. In fact, you...
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Why Is Optimizing Your Mobile Site Important?
More and more people use their smartphones to perform online searches today. But many companies neglect to make optimized mobile sites, causing users to get faulty redirects and smartphone-only errors,...
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What’s IN and OUT for Online Marketing in 2014
It seems like just a few days ago that I was accessorized with all the gold and sparkly jewelry that my roommate and I owned and ringing in the New Year. In fact, it was just a few days ago, but 2014...
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Fixing Google Webmaster Tools Smartphone Errors
On the Blue Corona blog, we often write about the importance of using Google Webmaster Tools for SEO. Google WMT basically serves as a way for Google to communicate with you. And according to my good...
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Ranking Penalties Coming Soon to Slow Mobile Sites
Matt Cutts has warned us more than once that site speed would eventually influence rankings for mobile. In August 2013, Google made its initial move with the publication of new guidelines...
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What Does Optimized for Mobile Mean?
Our smartphones—they’re not just for Flappy Bird. It’s 2014 and hopefully you’re no longer relying on the Yellow Pages to advertise your business. Like the smart business owner you are (does flattery...
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“I Only Want My Ads to Show on Mobile”
You want your ads where your customers are, and more and more often, your customers are searching on their mobile devices—not on their desktops. Even if mobile search wasn’t fixing to overtake desktop...
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SMX East Live Blog Day 2: What SEOs Should Be Doing with Mobile
It's day two at SMX East in NYC, and I'm in a session titled What SEOs Should Be Doing with Mobile. Next time you're in a public place, take a look at the people around you. Chances are, a large...
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Are You A Responsive Remodeler?
In the remodeling industry, aesthetics matter. Although, you wouldn't necessarily know this if you looked at remodeling company websites from your mobile phone or tablet, something I spent a lot of...
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Domino’s Is Winning the Online Marketing Game
It was Tuesday night and I was watching the Kansas Jayhawks getting creamed by the Kentucky Wildcats when all of a sudden, I craved the comfort of a cheese pizza with onions. Curled in the fetal...
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Bing Joins the Party: Another Reason to Optimize for Mobile
Everybody’s favorite first runner-up, Bing, has announced that it is now ranking mobile-friendly sites higher on mobile devices. It used to be that Bing’s desktop and mobile search results were the...
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How to Get Your Site Mobile-Ready for 2015
From the kitchen table to the train station, it seems like there’s always someone with their head buried in their iPhone or tablet wherever you go. And it’s not just your teenage daughter relying on...
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Building Great Landing Pages & Optimizing for Mobile
We have a problem. A huge problem. It's costing business owners thousands of dollars a year and ruining the perfectly good conversion opportunities. I'm talking, of course, about shoddy mobile landing...
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The Top 100 Small Business Online Marketing Blog Posts in 2014
How did I arrive at this list? There's so much great online marketing information out there. Unfortunately, not all of it is so great for small business owners. So my goal with this list was to offer...
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Stop What You’re Doing Right Now—How Does Your Company's Website Look on Your...
I have a confession to make.ImageImage: read more
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Mobile-Friendly Now a Ranking Factor
It wasn’t that long ago that I urged you to stop what you’re doing and check how your website likes on your smartphone. I even confessed to you that Blue Corona’s blog, what you’re reading now, most...
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Preparing for April 21st
No—April 21st is not my birthday (it’s April 13th so let me know if you want my Amazon Wish List), it’s the day Google plans to begin rolling out its mobile-friendly ranking change to its mobile search...
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